Hello – Chelsea wearing a headdress outside
butterfly illustration

Meet the Maker of Magic

I'm a Graphic Designer and Illustrator with a passion for creating visually compelling, user-friendly experiences.

At Independence Pet Group, I specialize in web and UX/UI design using Figma and XD, collaborating across teams to build accessible, conversion-focused interfaces.

Previously, I led product development at York Wallcoverings, managing design teams and bringing home decor collections to life for international retailers. I’m skilled in print, digital, brand development, and cross-functional collaboration. I thrive on blending creativity with strategy to make meaningful work.

Illustration of a tricolor King Charles Cavalier sleeping
lavender illustration

My Creative Elements

I bring ideas to life with intention and care.

Over the years, I’ve built a versatile skillset that spans web and UX/UI design, print, packaging, surface patterns, fine art, and creative leadership.

Whether you’re looking for polished digital experiences, handcrafted visuals, or a thoughtful creative collaborator, you’ll find a little magic in every layer of my craft. Explore the dropdown below to see the full range of what I offer.

  • I design modern, user-friendly websites and landing pages that tell a clear brand story. My layouts are rooted in strong visual hierarchy and optimized for both desktop and mobile experiences.

    Approaching UX/UI with a balance of creativity and logic, my designs prioritize intuitive flows and thoughtful interfaces. From wireframing in Figma to refining microinteractions, the user experience is at the forefront of every design decision.

  • I design responsive, visually engaging emails that align with brand tone and drive results. With experience in platforms like Salesforce Marketing Cloud, Zoho, and Hubspot, I ensure each message performs across devices.

  • I translate creative ideas into tangible products with a sharp eye for function and form. From dielines to shelf presence, I bring intentionality and cohesion to every design decision.

    Creating impactful print pieces with a focus on both beauty and strategy, I design everything from brochures and postcards to large-scale collateral. My approach combines clean typography, bold visuals, and production-ready precision to ensure each piece is both effective and cohesive.

  • I create symbolic, hand-drawn illustrations—including custom tarot portraits and mystical headdresses—that merge storytelling with visual craft. My work has been featured by Brit + Co and EtsySuccess for its unique blend of intuition and detail.

    From repeat patterns to home decor applications, I develop surface designs that reflect both trend awareness and original vision. My background at York Wallcoverings sharpened my sense of balance, scale, and commercial appeal.

  • I bring structure, empathy, and energy to creative teams—fostering environments where collaboration thrives. My leadership style is grounded in support, adaptability, and making sure great ideas get the space they need.

    By maintaining clear communication, prioritizing effectively, and collaborating across teams, I ensure projects stay on track. Whether tracking timelines or managing revisions, I’m dedicated to maintaining quality and momentum every step of the way.

Illustration of dasies
Illustration of a long, decorative green vine with multiple leaves.

Woman in the Wild

Creature Comforts

These are the things that keep me inspired when I’m not designing – quiet rituals, cozy obsessions, and curiosities that bring joy to my everyday. From reading on my Kindle to collecting framed butterflies, exploring dog-friendly places with Penny, or tinkering with mechanical keyboards, these small loves shape the way I see and create.

Illustration of a book that represents Chelsea's love of reading
Illustration of framed butterflies that represents Chelsea's love for collecting them
Illustration of a mechanical keyboard that represents Chelsea's love of the hobby
Illustration of a pumpkin with fall leaves that represents Chelsea's love of Halloween
Three tarot cards laid out: The Moon, The Sun, and The Star, featuring artistic illustrations of celestial bodies with smiling faces.
Illustration of Chelsea's Cavalier King Charles Spaniel, Penny
The Sun Tarot Illustration